Assure was founded in 2012 with the mission of helping its clients. The company was established after executives for the Small Business Association’s (SBA) $1 billion Early Stage Venture Capital Initiative Jeremy Neilson to conduct due diligence. He led the effort while his wife and business partner, Katie, began managing financials. During its first year, Assure also worked with a small stable of clients providing investor relations and analytics.Following passage of the Jobs Act in 2013, which eased security regulations especially for smaller investors, the founders of AngelList approached Jeremy and Katie with the challenge of finding a way to structure and close deals faster, cheaper and with more transparency. From the couple’s experience working in law, accounting and private equity (Jeremy had launched and grown the most successful Fund of Funds in the U.S.), they developed innovative process that streamlines setting up, closing and managing back-office fund administration services for angel and private investing.
Prior to Assure, investors had to engage a law firm along with accounting and tax experts to structure and close a deal. This required several weeks, if not months, and cost upwards of $15,000. Additionally, once a deal was closed investors often invested a significant amount of time and resources managing back-office administration. Assure has disrupted the market providing these services under one roof for a flat fee, generally at 1/4 of the traditional cost to close a deal, and this includes all back-office services for up to 10 years. Assure’s innovative and automated process allows its clients to close deals in as little as seven days.
Assure’s process and technology created new opportunities for private investors, changed venture capital and helped launch a new industry. The company’s clients now engaging in deals they hadn’t previously considered because these opportunities had either been cost prohibitive (they couldn’t justify the administrative costs for smaller deals) or deals that couldn’t be closed fast enough to take advantage of market conditions. Assure helped pave the way for the ascendance of the “super angels,” special purpose vehicles and micro VCs, with ability to provide its clients with quick market entry, impact and greater profitability. This also opened the market to individuals who had only a small amount to invest and now had the ability and opportunity to become private investors.
Once Jeremy and Katie began servicing AngelList , they moved Assure from their basement, leasing a one-room office and hiring three employees. Assure grew rapidly over the ensuing years working with more than 200 clients, including EquityZen, Equidate, Launch, and Tribeca Angels, structuring and closing more than 3,500 deals with $2.2 billion in AUM (assets under management). Assure expanded its offering a full suite of services including special purpose vehicle administration, fund accounting and fund taxes, Exempt Reporting Advisor (ERA) services, KYC/AML services and 506(c) accreditation.
In , Assure began offering cryptocurrency investment services, including fund setup and administration, initial coin offering (ICO) purchases, pre-ICO investments, multi-signature wallet setup. Assure’s process is uniquely suited to the cryptocurrency market and provides the flexibility and speed required by this fast-growing space.
With increased demand for Assure’s services, the company developed and launched an innovative software platform. Glassboard automates the investment process for clients, providing them with the ability to setup entities, onboard investors, sign documents, manage banking transactions, track and close deals,all with complete transparency for investors.
Assure continues to experience significant growth. In 2019, the company Assure is disruptive in its approach and is uniquely positioned to continue to grow by simplifying the deal process so its clients can focus on what they do best.
Assure is the leading provider of outsourced administrative and transaction services for the private investment marketplace. The company simplifies the deal process for its clients by providing services and innovative technology that allow them to structure, close and manage deals more efficiently and with greater transparency, so they have more time to spend on cultivating and strengthening investor relationships.
|Headquarters||Silicon Slopes, Utah|
|Service Offering||SPV Administration, Fund Accounting and Fund Taxes, Exempt Reporting Advisor (ERA), KYC/AML Services, 506(c) Accreditation, Cryptocurrency, CEO Services, GAAP Conversion Financial Services, Financial Due Diligence, Opportunity Zones, Offshore Market|
|Primary Markets||New York, San Francisco, Los Angeles|
|Notable Clients||AngelList, EquityZen, Equidate, Launch, Tribeca Angels, Bitwise, Hack VC|
|SPVs Under Management||3,500|
|Funds Under Management||$2.2 billion|
|K1s Produced Annually||35,000|
|Leadership||Jeremy Neilson, Katie Neilson, Founders/Co-CEOs|
|Annual Revenue Growth||126%|
|For More Information||www.assure.co, email@example.com|
|Press Contact||Chris Thomas (801) 502-3520 firstname.lastname@example.org|